Music creators often face a learning curve when using inaccessible programs, hindering their creative journey. Moreover, they lack a platform to connect with the artists whose songs they remix, missing out on valuable collaboration opportunities.
01
Steep Learning Curve
With many music editing platforms, you not only have to purchase the program but also navigate complex music technology that's often inaccessible to the average user.
02
Poor Artist Engagement
Popular artists whose music is being remixed typically don't engage with their fans through these remixes
01
Fans
Users who would utilizing the Jammify remixing web app to engage with artists songs
02
Artists
Music creators that provide parsed samples of their songs that fans can then use to remix songs
primary methods
Competitive Analysis
User Interviews
User Testing
branding components
Logo
Illustrations
Color Palette
UX Terminology
Typography
Design System Essentials
Challenge
How might we create an intuitive music editing platform that connects artists and fans?
01
Providing fans of popular artist a platform to remix their favorite songs using a "remix board"
02
Artist Metrics
A dashboard for artists to provide them access to analytics to monitor fan engagement with their songs
The logo concept revolves around the themes of "creation" and "magic," capturing the notion that anyone can instantly bring music to life.
Analyzing our success and shortcomings
Usability Test
Feature 1 | Program
You are interested in the 9-month program; find out some information about the program
Users navigated to program directly but struggled to understand program content and information
Developed a visual language to convey information to make it less text heavy
Mid-Fi Insight
Hi-Fi Takeaway
Feature 2 | Mentor Application
You’re interested in getting involved in a nonprofit as a volunteer mentor; apply to become a mentor.
Users were consistently split between navigating to “get involved” or “mentorship” tab
Provided a visual emphasis for mentorship on “get involved” as it is the most common path
Mid-Fi Insight
Hi-Fi Takeaway
Feature 3 | Workshops
You're interested in attending a workshop but don't know what subjects the workshops usually cover, find a past workshop.
Most users struggled finding “workshops” link within the program page
Provided a separate “workshops” page within the navigation bar
Mid-Fi Insight
Hi-Fi Takeaway